Toys

Sophie the Giraffe is a 100% natural teething toy produced in France and loved by little ones all over the world.  She was born in 1961 and has been part of babies lives for 50 years.  Sophie is made from 100% natural rubber from the Hevea tree giving her a pleasant, distinct smell.  She is painted using natural food paint and is also both BPA and Phthalates free. 

Sophie is designed to stimulate all 5 senses and soothe sore teething gums.  Most importantly her flexible, renewable, natural rubber materials and non-toxic paint mean Sophie the Giraffe is a safe and all-natural teething toy for your little one.  Slender, flexible and soft, baby can squeeze and chew her and her bumpy head helps soothe sore, teething gums.  Lovable and huggable, Sophie laughs when her body is squeezed.

Sold in a gift box.

• 100% natural rubber derived from the sap of the Hevea tree
• phthalate-Free with No Vinyl or PVC
• painted with non-toxic, food grade paints
• lightweight & easy to grasp for tiny hands
• stimulates all 5 senses
• size: 17cm tall
• age: 0 - 12 months +

The Sophie The Giraffe So Pure Teething Ring is the perfect baby's first gift.  It is made of 100% natural rubber, the same natural rubber and food grade paints as the original Sophie the Giraffe.  Sophie Teething Ring is very lightweight and is great for little hands to hold with two handles to grab onto.  Sophie is ergonomically shaped and features a variety of textures to relieve baby at different stages of teething

Comes in a beautiful So Pure gift box tied with ribbon.

• 100% natural rubber derived from the sap of the Hevea tree
• phthalate-Free with No Vinyl or PVC
• painted with non-toxic, food grade paints
• lightweight & easy to grasp for tiny hands
• size: 11 x 9cm
• suitable from birth +

The T-Rex and Triceratops are among the most popular dinosaurs, and the stars of the “Dinosaurus” collection. This 200-piece model yields an impressive finished product that does justice to their size and imposing presence. The T-Rex also transforms into a Therizinosaurus. When T-Rex and Triceratops do battle, it’s an awesome display of brute force!

200 pieces

1 detailed instruction sheet

Ages 6-12

Bloco is a super cool construction toy made from high density foam pieces. Each box contains uniquely designed characters made up of foam pieces and plastic connectors which interlink, stack and rotate at any angle. No two pieces in the box are alike, yet they can be mixed and matched together in an exhaustible medley of configurations to create captivating creatures. The possibilities are endless! 

The Sophie la Girafe Ice Bite Phone is a phone shaped water filled teether that can be placed into the fridge to soothe sore gums. The Ice Bite will help your baby get through the painful few months.

This ice bite telephone teether decorated with a picture of Sophie la girafe soothes and stimulates baby's inflamed gums.
The cold anaesthetises the pain caused by teething, and the hard parts protect baby's hands from the cold.
Easy to grasp and handle.

Super lizards to stretch, squish, and play galore!  Free them from the little jar and you won't be able to keep your hands off them!

Recommended for Ages 3+ years

Seedling activity kit and pocket money products are designed and assembled in Auckland, New Zealand using both local and imported components of the highest quality.  Seedling’s activity kit cardboard packaging is made in New Zealand and is 100% recycled and recyclable.

The Wooden Tool Box and Bench Set from Discoveroo is perfect for budding little builders with busy hands.  The 2 in 1 toolbox and bench, when flipped, stores 17 pieces in the set including a claw hammer, spanner, t-square with ruler, screwdriver, wooden planks, nails, nuts and bolts.

Discoveroo is an Australian brand of quality wooden educational toys.

Made from plantation hardwood

Recommended for 3y+

This little elephant has big soft grey ears and a truck to match, cute little tail and tusks made from soft TPR. With soft bendable legs he measures 9cm tall and 11cm in length. 

Recommended age 3+ 

anaMalz wooden toy friends are hand painted with child friendly paint and formaldehyde free glue. Made with schima superba- a fast growing timber and all fabrics are AZO dye free. These little fellas are super eco! 

Every anaMalz toy comes with a uniqe code. Enter your registration code found on your anaMalz hang tag and become an anaMalz Guardian! You will receive a real Guardian certificate from anaMalz

Sophie the Giraffe is a 100% natural teething toy produced in France and loved by little ones all over the world.  She was born in 1961 and has been part of babies lives for 50 years.  Sophie is made from 100% natural rubber from the Hevea tree giving her a pleasant, distinct smell.  She is painted using natural food paint and is also both BPA and Phthalates free. 

This gorgeous gift pack contains the original Sophie the Giraffe and a natural rubber teether.

Comes in beautiful gift box. Contains the original Sophie, a So Pure Teething Ring and key ring.

• 100% natural rubber derived from the sap of the Hevea tree
• phthalate-Free with No Vinyl or PVC
• painted with non-toxic, food grade paints
• stimulates all 5 senses
• Sophie size: 17cm tall
• age: suitable from birth

The fruit and vege set from Discoveroo contains a carrot, aubergine, onion, tomato, pear, and banana which you can slice and chop with the little wooden knife and serve up to your dollies and teddies on the wooden tray.  A Lovely set for learning all about healthy eating and pretend play all at the same time!

Discoveroo is an Australian brand of quality wooden educational toys.

Made from plantation hardwood, felt, and other fabrics.

Total dimensions:  26cm x 17cm x 7cm.  

Recommended for 3y+

These famous dinosaurs lived a long time ago, but you can bring them back from extinction, and even give them a fresh twist. Hmm, how would a Velociraptor look wearing a Pterosaur’s wings?Let the pieces’ different shapes and colours inspire you to build dinosaurs as straightforward or as complex as you wish. Or, the set comes complete with instructions so you can enjoy building the models as illustrated. Build your dinosaurs any way you like to defend your bedroom from evil! 

166 pieces 

1 detailed instruction sheet 

Ages 5-10

Bloco is a super cool construction toy made from high density foam pieces. Each box contains uniquely designed characters made up of foam pieces and plastic connectors which interlink, stack and rotate at any angle. No two pieces in the box are alike, yet they can be mixed and matched together in an exhaustible medley of configurations to create captivating creatures. The possibilities are endless! 

This cute little anaMalz giraffe has beautiful orange hand painted spots, cute little horns and a flexible spotty soft fabric neck that can bend into different poses.  His long rope legs and big wooden feet give him the ability to stand, sit, and dance on one leg!

Recommended age 3+ 

anaMalz wooden toy friends are hand painted with child friendly paint and formaldehyde free glue. Made with schima superba- a fast growing timber and all fabrics are AZO dye free. These little fellas are super eco! 

Every anaMalz toy comes with a unique code. Enter your registration code found on your anaMalz hang tag and become an anaMalz Guardian! You will receive a real Guardian certificate from anaMalz

You couldn't find a bigger grin than on hte anaMalz hippo! His body is a nice shade of grey, he has cute little ears, a rope tail and protruding wooden nostrils. Hippo stands 9cm tall and is 11cm in length.

Recommended age 3+ 

anaMalz wooden toy friends are hand painted with child friendly paint and formaldehyde free glue. Made with schima superba- a fast growing timber and all fabrics are AZO dye free. These little fellas are super eco! 

Every anaMalz toy comes with a uniqe code. Enter your registration code found on your anaMalz hang tag and become an anaMalz Guardian! You will receive a real Guardian certificate from anaMalz

The Discoveroo Farm playset with green tractor and pull along trailers complete with hay bales and tools for feeding and tending the animals.  Little Farmer can take piggie and moo cow for a ride around the farm yard. A lovely little set which feeds the imagination for hours of pretend play.

Discoveroo is an Australian brand of quality wooden educational toys.

Made from plantation hardwood.

Recommended for 3y+

Lizards can change their skin whenever they want. While chameleons can change into anything!

This set allows you to construct a Chameleon, Flying Dragon, Gecko, Frilled Lizard, Basilisk or Small Chameleon and any other species that you can imagine by rearranging the pieces.

192 pieces

1 detailed instruction sheet 

Ages 5-10

Bloco is a super cool construction toy made from high density foam pieces. Each box contains uniquely designed characters made up of foam pieces and plastic connectors which interlink, stack and rotate at any angle. No two pieces in the box are alike, yet they can be mixed and matched together in an exhaustible medley of configurations to create captivating creatures. The possibilities are endless! 

This 50 piece starter pack is a great introduction to all that Wonderworld has to offer. The set comes with a variety of blocks in different shapes and colours, including special carved poles that enable your loved one to build a wide variety of constructions while encouraging their creativity and imagination. 

Ages: 2+

Dimension: 5 x 23 x 18 cm  

Packaging: Window Box

Materials: Environmentally friendly, renewable rubber-wood with non toxic paints, dyes, lacquers, and formaldehyde-free glue.

• Ships directly from supplier to you within New Zealand
• Ships to you from our warehouse internationally

The Woolly Sheep from anaMalz is cute, soft and cuddly.  She has rope legs, a little wooden tail, a big smile on her face, and the softest wool coat you've ever felt.  The Sheep's ears are made from fabric and her hooves are great for tap dancing!

Recommended age 3+ 

anaMalz wooden toy friends are hand painted with child friendly paint and formaldehyde free glue. Made with schima superba- a fast growing timber and all fabrics are AZO dye free. These little fellas are super eco! 

Every anaMalz toy comes with a unique code. Enter your registration code found on your anaMalz hang tag and become an anaMalz Guardian! You will receive a real Guardian certificate from anaMalz

Perfect for budding little aviators with inquisitive minds and busy hands is the construct your own wooden plane set from Discoveroo.  The plane pieces are held together with wooden screws that can be tightened with the wooden screwdriver.  The construction set has 13 pieces made from beautiful plantation beech wood.  

Dimensions:  finished plane 16.5 x 18 x 9cm

Discoveroo is an Australian brand of quality wooden educational toys.

Made from plantation hardwood

Recommended for 3y+

Does she love to be in the limelight?  This Super Star Beauty Case Set from Discoveroo will make her feel like a princess.  This 10 piece play set includes a hair dryer, a comb, foundation, perfume bottle, lipstick, face cream, nail polish, blush and mirror in a pretty beauty case.  Just perfect for getting the teddies and dollies together for a makeover!

Discoveroo is an Australian brand of quality wooden educational toys.

Made from plantation hardwood

Recommended for 3y+

Ready to pounce, the anaMalz tiger wants to be your friend.  Cute yellow and black designer striped coat with fabric ears and tail.  His tail and legs are nice and bendy, and he can run very fast!

Recommended age 3+ 

anaMalz wooden toy friends are hand painted with child friendly paint and formaldehyde free glue. Made with schima superba- a fast growing timber and all fabrics are AZO dye free. These little fellas are super eco! 

Every anaMalz toy comes with a uniqe code. Enter your registration code found on your anaMalz hang tag and become an anaMalz Guardian! You will receive a real Guardian certificate from anaMalz

Jungle animals make up some of the best loved characters in children’s books and movies. Now you can bring them to life and create your own adventures.Follow the easy instructions to build a cheetah, a giraffe, a snake, a zebra, or all 4 at once. Or go really wild and invent a safari creature of your own making. Anyone see a “cheebra” lately, or a “zeraffe?”

350 pieces 

1 detailed instruction sheet

Ages 4-9

Bloco is a super cool construction toy made from high density foam pieces. Each box contains uniquely designed characters made up of foam pieces and plastic connectors which interlink, stack and rotate at any angle. No two pieces in the box are alike, yet they can be mixed and matched together in an exhaustible medley of configurations to create captivating creatures. The possibilities are endless! 

Draw your design on your own glowing globe.  Watch it light up & change colours!

This Seedling Kit contains: Rainbow Light Globe, Batteries, 6 Craft Markers & Instructions

Recommended for Ages 3+ years

Seedling activity kit and pocket money products are designed and assembled in Auckland, New Zealand using both local and imported components of the highest quality.  Seedling’s activity kit cardboard packaging is made in New Zealand and is 100% recycled and recyclable.

Brilliant for developing your child's hand eye coordination. The hammer is designed to mold to the natural angle of the hand and wrist when in use and the colourful pegs are designed to help your child's vision adapt and learn as they play. 

Ages: 18 m +

Dimension: 11 x 24 x 9 cm  

Packaging: Closed Box

Materials: Environmentally friendly, renewable rubber-wood with non toxic paints, dyes, lacquers, and formaldehyde-free glue.

• Ships directly from supplier to you within New Zealand
• Ships to you from our warehouse internationally

Let your cars roam free with the Wonderworld Tumble Car set. Keep the special gate at the end closed to rack up your cars, or open it up and watch them fly! Teach your child cause and effect, concentration and trial and error skills while they play. 

Ages: 18m+

Dimension: 36 x 8 x 30 cm  

Packaging: Closed Box

Materials: Environmentally friendly, renewable rubber-wood with non toxic paints, dyes, lacquers, and formaldehyde-free glue.

• Ships directly from supplier to you within New Zealand
• Ships to you from our warehouse internationally

This little black Ram from anaMalz has a soft woolly coat, cute little black ears and soft horns made from TPR.  His legs are made from bendable rope and he is good at running, jumping, sitting, and hanging out with the other sheep on the farm.

Recommended age 3+ 

anaMalz wooden toy friends are hand painted with child friendly paint and formaldehyde free glue. Made with schima superba- a fast growing timber and all fabrics are AZO dye free. These little fellas are super eco! 

Every anaMalz toy comes with a unique code. Enter your registration code found on your anaMalz hang tag and become an anaMalz Guardian! You will receive a real Guardian certificate from anaMalz

Discoveroo is an Australian brand of quality wooden educational toys.

Made from plantation hardwood

Dimensions:  27 x 12 x 9cm

Recommended for 18m+

Cats and kittens make great companions, and now thanks to this construction toy, you’ll have fun playing with them too, literally.  Simply build the kitties as instructed or create you own favourite felines and accessorize them with the milk bowl, brush and slippers included with the set.  Either way, it’ll be purr-fect!

180 pieces

1 detailed instruction sheet

Ages 5-12

Bloco is a super cool construction toy made from high density foam pieces. Each box contains uniquely designed characters made up of foam pieces and plastic connectors which interlink, stack and rotate at any angle. No two pieces in the box are alike, yet they can be mixed and matched together in an exhaustible medley of configurations to create captivating creatures. The possibilities are endless! 

You can build man’s best friend with this little puppy from Bloco in the Build a Friend series.  The Puppy Kit is an irresistible, easily assembled best friend with an extra ear, nose and tail pieces so you can give your new pet a new look each time.  Always happy, and ready for a little mischief, Puppy Love is as playful as can be!

62 pieces

Detailed instructions on the box

Ages 5-10

Bloco is a super cool construction toy made from high density foam pieces. Each box contains uniquely designed characters made up of foam pieces and plastic connectors which interlink, stack and rotate at any angle. No two pieces in the box are alike, yet they can be mixed and matched together in an exhaustible medley of configurations to create captivating creatures. The possibilities are endless! 

Always wanted a pony?  Well now you can have two with the Bloco Build A Friend Collection.  These cute little ponies come with accessories including a brush and cape so you can have all of your new stable friends looking lovely and groomed and ready to ride.  Time to saddle up!

191 pieces and connectors

1 detailed instruction sheet

Ages 6-12

Bloco is a super cool construction toy made from high density foam pieces. Each box contains uniquely designed characters made up of foam pieces and plastic connectors which interlink, stack and rotate at any angle. No two pieces in the box are alike, yet they can be mixed and matched together in an exhaustible medley of configurations to create captivating creatures. The possibilities are endless! 

A dragons courage is the stuff of legends! Dragons can breath fire, soar through the sky and awaken your imagination. Armour your Combat Dragon any way you like, in full gear equipped with shield, dagger, blades and club to defend your bedroom from evil! 

155 pieces 

1 detailed instruction sheet 

Ages 6-14

Bloco is a super cool construction toy made from high density foam pieces. Each box contains uniquely designed characters made up of foam pieces and plastic connectors which interlink, stack and rotate at any angle. No two pieces in the box are alike, yet they can be mixed and matched together in an exhaustible medley of configurations to create captivating creatures. The possibilities are endless! 

Make a sparkly, creative and colourful crown that’s fit for a princess... You!

This Seedling Kit Contains: Felt Crown Piece, Glitter Glue, Ribbon, Felt Butterflies, Gemstones & Instructions.

Recommended for Ages 4+ years

Seedling activity kit and pocket money products are designed and assembled in Auckland, New Zealand using both local and imported components of the highest quality.  Seedling’s activity kit cardboard packaging is made in New Zealand and is 100% recycled and recyclable.

Be a style Guru with these fabulous bright coloured pom poms to create your very own jewellery.

This Seedling Kit contains: 24 assorted Pom Poms with Tubing, Stretch Nylon & Instructions

Recommended for Ages 4+ years

Seedling activity kit and pocket money products are designed and assembled in Auckland, New Zealand using both local and imported components of the highest quality.  Seedling’s activity kit cardboard packaging is made in New Zealand and is 100% recycled and recyclable.

Born to fly?  Make up your very own Jet Plane & get ready to take flight!  

This Seedling Kit Contains: Craft Glue, Foam Plane Pieces, Foam Circles, Paint Brush & Instructions.

Recommended for Ages 4+ years

Seedling activity kit and pocket money products are designed and assembled in Auckland, New Zealand using both local and imported components of the highest quality.  Seedling’s activity kit cardboard packaging is made in New Zealand and is 100% recycled and recyclable.

Who is the greatest superhero of all?  Create your own superhero character and design their signature cape. The sky's the limit, that's if your super power is flying!  

This Seedling Kit contains: Plain Superhero Cape, Craft Glue & Brush, Eva Sheets & Stars, Felt Sheets & Shapes, Coloured Pencils, Design Page, Glitter Glue & Tips for your design

Recommended for Ages 4+ years

Seedling activity kit and pocket money products are designed and assembled in Auckland, New Zealand using both local and imported components of the highest quality.  Seedling’s activity kit cardboard packaging is made in New Zealand and is 100% recycled and recyclable.

This epic Bloco set welcomes you to a magical world where water and fire not only mix, but mix and match as well. Assemble the wavy blue Aqua Dragon or fiery red Pyro Dragon our designers have created for you, or combine the characteristics of one with the other to produce a multi-coloured dragon that can straddle water and fire. Hundreds of pieces that add up to countless possibilities...

235 pieces 

1 detailed instruction sheet 

Ages 6-14

Bloco is a super cool construction toy made from high density foam pieces. Each box contains uniquely designed characters made up of foam pieces and plastic connectors which interlink, stack and rotate at any angle. No two pieces in the box are alike, yet they can be mixed and matched together in an exhaustible medley of configurations to create captivating creatures. The possibilities are endless! 

Zoom, Zoom, Zoom!  Zoom the wooden cars around the building blocks and match them to their garages- there are lots of ways to play and learn with this versatile learning set! 

The set has seven graduated garages (all decorated with objects to count and colors to match) can be arranged to make a colorful town, or stacked to make a tower tall with learning opportunities.

Then nest them for neat and easy storage!

Best of all, each one matches one of seven stackable wooden cars by size, color, and number, opening up endless opportunities for stacking, counting, hide-and-seek, mix-and-match, imaginative play.

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This big red rig has an amazing magnetic arm that can reach every car on its trailer!  It's one terrific wooden vehicle set with so much to offer: Link up the trailer to the car carrier to take the four colourful magnet-topped race cars for a drive, then unload each one at its destination.

Sort and sequence the wooden cars-each one has a unique color, stripe, and number to inspire playful counting, sorting, and sequencing activities. Then load the cars again and roll out!

Car- and truck-loving kids will love discovering endless play possibilities as they roll this wooden truck toy all around the house and to the ends of their imaginations.

The tough vehicles have sturdy wooden chassis and smooth-rolling wheels, so they'll stand up to countless deliveries and road trips.

And maneuvering the articulated arm is easy to do, great for fine motor skills and hand-eye coordination, and so much fun!

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Paris Hilton here we come!  Fancy Pals Poodle Pal in a pet carrier with crown detail on the bag.  It's pink, it's sweet, and oh so cute!  Your little princess can carry her loved toy poodle with her on all of her shopping expeditions with Mummy.

Made of all new child friendly materials.

Plush Toy Size:  15 x 12cm

Bag Size:  16 x 12cm

Recommended for ages 3 and up

Peek A Boo Fox Pet Carrier from Aurora will have your little fox friend snug as a bug and ready to carry around for shopping expeditions with Mummy.  Sparkly handles and side of bag for a bit of girlie bling.

Made of all new child friendly materials.

Plush Toy Size:  15 x 12cm

Bag Size:  16 x 12cm

Recommended for ages 3 and up